About me
Dedicated SEO & Digital Marketing Consultant
Mitch delivered timely and quality work for our on-site SEO optimization projects. He is very knowledgeable in SEO and responsive to all kinds of questions. The communication is always smooth and Mitch adheres to project timelines and deadlines. Mitch developed effective SEO strategies and his work has improved our keywords ranking and has made positive impact on our web analytics across the board. I enjoy working with him!
Sharon V.
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★ ★ ★ ★ ★
VP, Marketing
I Love What I Do
I believe my success comes from a genuine love for SEO and digital marketing.
For over 15 years, I’ve sharpened my skills, led teams, and navigated the ever-changing digital landscape. The challenge of staying ahead—learning, researching, and blending creative and strategic approaches—keeps me excited every day.
I’m also a bit of a data and tech enthusiast, and that curiosity drives me to constantly improve and stay at the top of my game.
My Values
With years of agency experience, I’ve gained a deep appreciation for what makes a marketing campaign successful. It’s all about teamwork, dedication, and staying ahead of industry shifts and competitors.
But I also understand that working with a full-service agency can sometimes be expensive, inefficient, and lacking transparency. That’s why I offer a more flexible, affordable approach.
Since I work independently, there’s no overhead, which keeps costs down. You’ll always know who you’re working with, and I’ve set up clear systems so you’re never in the dark about what’s happening, our goals, or our progress.
15+
Years of experience
100+
Clients served
5
Ad agencies worked at
99%
Client satisfaction rate
My Background
I bring over 15 years of experience in SEO and digital marketing. Here’s a quick snapshot of my background and work history.
Resume
May 2021 – Sep 2024
Director, SEO
EVERSANA LIFE SCIENCES
At EVERSANA INTOUCH, I began as an Associate Director before being promoted to Director. As a leader within the SEO and broader company teams, I led a talented group focused on driving growth and strategy for pharmaceutical and life sciences clients.
My responsibilities included team leadership, strategic planning, budget management, and cross-disciplinary collaboration with Brand Planning, Paid Media, UX, Content Strategy, Creative, Social Media, and Analytics. I contributed to the company’s strategic planning, diversity & inclusion initiatives, and leadership councils.
Additionally, I participated in annual brand planning (AOP), RFPs, and new business pitches, driving over 30% YoY revenue growth and securing new partnerships and SOWs. I also developed and launched new service offerings that expanded the division’s capabilities.
Jan 2018 – May 2020
Agency Owner & Operator
Real Good Marketing, LLC
Real Good Marketing, LLC (RGM) was a formal extension of my digital marketing consulting work. As a 100% virtual agency, RGM provided digital marketing and data analytics services to clients across industries, including Healthcare Technology, Finance, IT, Hospitality, Tourism, and Non-Profit sectors.
I managed a team of three full-time employees and over 15 contractors, delivering services such as SEO, SEM, content marketing, digital analytics, and website development. RGM supported global clients with a focus on high-quality, data-driven solutions.
Jan 2012 – Dec 2017
SEO + Content Marketing Consultant
Self-employed
I provided freelance SEO and content strategy services to a diverse range of clients. Some of this work was through virtual agencies that contracted my services, while other projects were with my own clients, where I developed tailored SEO and content strategies to meet their needs.
Jan 2017 – Dec 2017
Group Strategy Director
Native Digital
As Group Strategy Director, I led SEO strategy development for clients in tourism, food & beverage, non-profit, and architecture/engineering sectors. I was responsible for overseeing integrated digital marketing strategies that were supported by SEO and driven by data, ensuring cohesive and measurable campaigns.
Oct 2015 – Jan 2017
Search & Content Strategist
MBB+hippo
At MBB+hippo, I helped establish the SEO and content strategy department. I oversaw everything from market research to strategy development, content calendar creation, asset development, and data analysis. I worked closely with healthcare and CPG clients to deliver comprehensive SEO and content solutions that aligned with business goals.
Apr 2014 – May 2015
SEO & Content Marketing Specialist
Intouch Solutions
I worked with global pharmaceutical brands to implement SEO best practices and develop content strategies for their websites. I also created in-house SEO training programs for team members and cross-departmental education sessions at our Chicago and Kansas City offices.
Jan 2012 – Apr 2014
Inbound Marketing Specialist
Keypath Education
As part of the digital inbound marketing team, I developed SEO and content strategies, generated leads, managed social media, and implemented UX best practices for clients in the education sector. I was responsible for crafting data-driven strategies that enhanced online visibility and engagement.
EDUCATION
2011
Journalism & Mass Communications, Spanish, Sociology
University of Kansas
I graduated with honors from the University of Kansas in 2011, with a focus on Strategic Communications, Spanish, and Sociology.
Let’s Talk
Let’s discuss how I can help your business grow. I look forward to hearing from you!
